“Marketing Champions” with Mark Stiles from Orthopedic Rehab Specialists Physical Therapy

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Mark Stiles
Director of Marketing and Events at Orthopedic Rehab Specialists Physical Therapy
Website Address: orsmi.com

Each week on “Marketing Champions,” our host talks to media experts across the country.  This week our host speaks with Mark Stiles from Orthopedic Rehab Specialists Physical Therapy. To learn more, check out https://orsmi.com

What is the biggest change in marketing that you see coming in the next 2 years?

Brand Loyalty will be critical as money will become very tight for many middle income families. The more you can provide stories and situations where your company shows you care for the community or on a larger scale for “everyday Americans” will be critical to keeping your sales and customers.

What makes your company unique?

We have grown from 5 physical therapy clinics in May of 2017 to opening our 12th clinic in May of 2022. So 7 new locations in 5 years, and 2 of those were COVID restricted. The ability to grow has been because of the ability of the ownership to take chances when the market allowed, and because of the systematic way that we teach and train the ORS way within our company. In addition, and certainly not less importantly, is the fact that our patients have successful treatments at ORS and are usually able to get back to living their lives the way they want to, or did, prior to their injury or pain that needed care.