“Media Champions” with Logan Wilkes from Envy Lifestyle Group

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Logan Wilkes
Founder & CEO at Envy Lifestyle Group
Website Address: www.EnvyLifestyleGroup.com

Each week on “Digital Champions,” our host talks to media experts across the country.  This week our host speaks with Logan Wilkes from Envy Lifestyle Group. To learn more, check out https://www.EnvyLifestyleGroup.com


What is the biggest change in marketing that you see coming in the next 2 years?

A shift to even more peer to peer marketing


Are there any trade organizations or groups that you belong to?

No


What is the advantage to working with an outside media buyer as opposed to having just an internal marketing director?

We are specialized in a very specific niche, ensuring you get the best of the best.


What is one tip that you would give when it comes to media planning?

Know your desired outcome, but keep an open mind about how to get there.