Char Above The Bar LLC
How do you stay ahead of changing consumer preferences? I listen to the clients and try to do as much research in the industry from social media and other networking events to try to get some insight on what’s going on and how we can Better.
What makes your brand stand out in a crowded market? The custom aspect of our menus. The clients gets to choose from a long list of items as well as let us know if there’s something else they want!
How are you incorporating sustainability into your products or services? As a former environmental scientist, I am huge on sustainability and waste. We’ve gotten out portions down to a science but do provide Togo containers for our guests so there’s no food waste. We also use wooden decor and reusable greenery for our displays so that one-time use plastics or platters don’t get wasted or thrown away!
What role does customer feedback play in your innovation process? Feedback is everything! We encourage all of our past clients to fill out Google and FB reviews. I tell them to Feel free to text me, Call me with any constructive criticism, or ideas we end up talking with our clients a lot before hand so that we have a logical expectation of what they’re looking for.
How are you adapting to e-commerce and digital retail trends? We haven’t really. That’s something I would be interested in but see a lot of them on the market.
Can you share a success story related to a recent product launch? We just launched our charcuterie cart, and have been booking that for a lot of events/farmers markets, and cocktail hours in the wedding industry!
What do you see as the biggest challenge facing your sector right now? I would say the rising cost of goods and groceries have been really hard on the food industry.
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