“Media Champions” with Maiya Ali from Innovative Pages

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Maiya Ali
Digital Brand Strategist at Innovative Pages
Website Address: ipagesdesign.com

Each week on “Media Champions”, our host talks to media experts across the country.  This week our host speaks with Maiya Ali from Innovative Pages. To learn more, check out https://ipagesdesign.com.

What is the biggest change in marketing that you see coming in the next 2 years?

An increase in social commerce, branded audio content, and marketing in the Metaverse

Are their any trade organizations or groups that you belong to?


What is the advantage to working with an outside media buyer as opposed to having just an internal marketing director?


What is one tip that you would give when it comes to media planning?

Focus on your niche, test out different types of content, and see what resonates more with the crowd you want to attract. This will help you the most when you’re developing your content and marketing strategy.

How does a media buyer stay on top of trends with media placement?

Engage in social listening to not only understand what’s occurring in individual brands, but also what’s happening in the industry as a whole