NSENG
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About NSENGNSENG (www.nsenginc.com), the largest job search organization in the US. The group is comprised of over 12,000 members… with 1 member landing a new job every day. Over the past 14 years Marty’s networking meetings, webinars, workshops and job search coaching services have helped over 3,000 professionals to land new career opportunities. His trademarked “What the Hell Approach to Job Search”® has enabled many job seekers to more effectively position, package, message and promote their value to target companies, while also creating career opportunities within the “hidden job market”. Marty is also a frequent job search speaker at large industry associations and university alumni groups including Harvard, Yale, Cornell, Howard and more.
What differentiates you from the competition?Unlike most job search coaching businesses, I come from a marketing background. This gives me a huge advantage because the job search is all about marketing-- positioning, packaging, messaging, and targeting... new product launches.
What are your top selling services or products that your company offers?- In-person networking meetings
- Virtual events
- Job search coaching services
- Webinar and workshop recordings
- Outplacement services
- Advertising services
If you had one message to get across to future customers, what would it be?Be willing to take chances... be bold... and adopt my trademarked "What the Hell Approach to Job Search".
What is the biggest marketing challenge that you will face in the upcoming year?Integrating AI into the business where it makes sense and transitioning from a virtual business to a hybrid community to address both online and in-person events.
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