The Marketing Psychologist™
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About The Marketing Psychologist™The Marketing Psychologist™ helps businesses grow without manipulation, using applied psychology to build ethical brands rooted in trust, value, and belonging. Founded by Chelsea Burns, M.S., the company guides purpose-driven leaders to align their brand strategy with human behavior, starting with Value Aspiration™ Identification — a process that finds the emotional intersection between what a business offers and what its audience truly seeks. Everything is built on the BELONG™ Framework and a belief that AI is a soft skill — best used to enhance human connection, not replace it. Our mission is simple: recenter business around humanity.
What differentiates you from the competition?I help brands understand the relationship between people and companies — not just behavior, but emotion, ethics, and identity — using layered psychology to build trust, alignment, and lasting resonance.
What are your top selling services or products that your company offers?My strategy work blends applied psychology, ethical brand building, and non-manipulative marketing to help companies create messaging that connects deeply, earns trust, and drives sustainable growth.
If you had one message to get across to future customers, what would it be?Marketing doesn’t have to be manipulative to work. When you lead with humanity and align your brand with what people truly value, trust becomes your most powerful growth strategy (and there is science to prove it's more profitable).
What is the biggest marketing challenge that you will face in the upcoming year?Standing out without adding noise. As AI floods the market, my focus is helping brands stay human, build trust, and communicate with clarity in a way that scales without losing integrity.
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