Executive Highlight
Dave Kimble
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President, The Dirt Destroyer
- Industry: Consumer Goods / Services
Business Founded: 2024
Phone: (904) 877-8700
Email: [email protected]
Address:
701 Market Street, Suite 111
Saint Augustine, FL 32095
How long have you been in your industry?1
Why did you choose your industry?As people become more conscious about cleanliness and germs, the demand for professional sanitizing services is rising. Our eco-friendly, high-pressure cleaning system meets this growing need without harming the environment.
Who are your typical clients?Our typical clients are homeowners, HOAs, property managers, and businesses who want clean, odor-free bins without the hassle. They value convenience, sanitation, and curb appeal, trusting us to keep their bins fresh and bacteria-free.
What do you like best about being in this industry?Growing a scalable, in-demand business — it's exciting to work in an emerging industry with so much potential to grow and serve more people.
What are common problems you see?Lack of awareness — many people don’t realize how dirty and germ-filled their bins get, or that professional cleaning services exist.DIY attempts that don’t work — homeowners try to clean bins themselves but lack the right equipment to fully sanitize and deodorize.
What advice/tips do you have for clients?Schedule regular cleanings — keeping your bins on a monthly or quarterly cleaning schedule prevents buildup of bacteria, odors, and pests.Don’t use harsh chemicals — avoid DIY cleaning with bleach or chemicals that can harm the environment; leave it to professionals with eco-friendly systems.Contact us for extra cleanings after big events — if you’ve had a party, yard work, or extra trash, an additional cleaning can keep things fresh.
When is your busy season?We stay busy year-round, but we get a rush in the spring.
What keeps you up at night?Growing the business responsibly — expanding while maintaining quality and consistency is always on my mind.
How do you market yourself to grow/expand your business?Social media marketing, Referral incentives, Fundraisers, Partnering with HOAs and property managers, Local events and sponsorships, Online advertising and SEO.
How involved are you in the community?We participate in local events and festivals.We partner with HOAs and neighborhoods.We sponsor local youth sports teams and events.We work with small businesses and property managers.We support local charities and community drives.
What advice would you give to someone thinking of getting into this business?Focus on customer service — reliability and quality will set you apart in this growing industry.Invest in the right equipment — professional gear makes the job faster, cleaner, and eco-friendly.Be ready to educate customers — many don’t realize how important bin cleaning is.Stay consistent with scheduling — customers expect timely, regular service.
What do you enjoy doing in your free time?Going to the beach, off-roading, bowling, and spending time with family.
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