Executive Highlight
Jeanette Yates
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Founder/ Caregiver Mentor, The Self-Caregiver
- Industry: Consulting / Coaching
Business Founded: 2023
Phone: (904) 635-7553
Email: [email protected]
Address:
4340 Ballinger Dr
Jacksonville, Fl 32257
How long have you been in your industry?Business 2 years Caregiving/Mentoring 15+ years
Why did you choose your industry?As a caregiver, I have experienced and witnessed so many caregivers struggle with guilt and overwhelm to the detriment of their own physical and emotional health. After working to overcome my own burnout, I wanted to help other caregivers do the same.
Who are your typical clients?Adult children of aging parents struggling to navigate caring for their parents while still maintaining their own lives without guilt or frustration.
What do you like best about being in this industry?Helping caregivers know they are not alone.
What are common problems you see?There are a lot of coaches that provide tips and strategies that work in theory but aren't useful for most people. Not everything can be broken down into 5 steps.
What advice/tips do you have for clients?Don't go it alone. Being your parents caregiver doesn't mean you can't ask for help. You deserve the same care you give others.
What keeps you up at night?Knowing how many caregivers are being physically, emotionally, and financially destroyed because they don't know how to say, “No” or “I need help.”
How do you market yourself to grow/expand your business?In person networkingPodcasts-guesting and hosting my ownPromoting my bookSocial media community engagement
How involved are you in the community?I speak to caregiver support groups, have recently connected with volunteer opportunities through Volunteer Jax, and serve my faith community.
What is your favorite not for profit or charity?The Negative Space https://www.thenegativespace.life
What advice would you give to someone thinking of getting into this business?Get a mentor to help you in areas where you are less knowledgeable.-Business planning-Marketing
What do you enjoy doing in your free time?Reading, running, hiking, and yoga
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