“Marketing Champions” with Rachel Williamson from Dive In Digital

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Rachel Williamson
Co-Founder at Dive In Digital
Website Address: https://www.letsdiveindigital.com/

Each week on “Marketing Champions,” our host talks to media experts across the country.  This week our host speaks with Rachel Williamson from Dive In Digital. To learn more, check out https://www.letsdiveindigital.com/

What is the biggest change in marketing that you see coming in the next 2 years?

Saturation of channels and cost benefit to see results. It is going to continue to require more time and money to see a return, because of saturation.

Additionally, fatigue, privacy, and mental health impacts. People are becoming more and more frustrated with digital marketing and advertising, and more aware of how addicted we are to the internet. The relationship between user and platform change, meaning the way businesses use those channels will to.

What makes your company unique?

We genuinely care about you as a business owner by offering trust and emotional support on top technical support. It takes a village to make a business succeed, we’re proud to be one of those people you can rely on.

We have an incredible affinity for content creation and bring our every-changing content ideas to each client.