Executive Highlight
Grady Teske
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CEO, Rising Tides
- Industry: Advertising / Marketing
Business Founded: 2024
Phone: (650) 206-8269
Email: [email protected]
Address:
1259 El Camino Real Unit #1284
Menlo Park, CA 94025
How long have you been in your industry?18
Why did you choose your industry?I've been building early b2b companies for nearly 2 decades. I love to launch businesses.
Who are your typical clients?Technical or functional (founder market fit) founders that are starting a b2b tech, infrastructure or saas company.
What do you like best about being in this industry?the speed at which you grow and learn
What are common problems you see?a tremendous amount of bad or unfocused advice and activity
What advice/tips do you have for clients?Focus on your immediate objectives, and execute ONLY to that. Iterate and then scale with automations.
When is your busy season?always
What keeps you up at night?scaling my agency
How do you market yourself to grow/expand your business?We are using a content based strategy then scraping content engagement for lead qualification with email outreach. Paid acquisition on Google and Linkedin.Video channel on YT and TiktokNewsletter
How involved are you in the community?I coach local sports teams and am involved in scouting.
What is your favorite not for profit or charity?VHL Alliance
What advice would you give to someone thinking of getting into this business?Just get started, execute and learn.
What do you enjoy doing in your free time?I spend time with my family outdoors, camping, boating and taking long relaxing hikes.
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