“Digital Champions” with Ryan Edwards from Camino5

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Ryan Edwards
Co-Founder at Camino5
Website Address: Camino5.com

Each week on “Digital Champions,” our host talks to media experts across the country.  This week our host speaks with Ryan Edwards from Camino5. To learn more, check out Camino5.com.

What is your company Elevator pitch when talking about your company?

We are an CX (consumer experience) consultancy focussed on the intersection of people, brand, and marketing – creating growth through creating value relevancy for people and and loyalty for your brand.

What is the biggest change in marketing that you see coming in the next 2 years?

Changes in the definition of identity, tracking i combination with expansion of platforms.

What is one tip that you would give when it comes to digital marketing?

Look for simplicity and small steps.

What is the main pain point that you solve for your customers?

Experiences crafted by a brand is frequently disjointed caused by conflicting channel experiences, mixed messaging, gaps in the experience and unmanaged expectations. We create strategies for fluid consumer experiences.