Executive Highlight

John Moore

Owner, Forgotten Tonic

John Moore
Business Founded
2019
Address
6 Aviles St, Saint Augustine, FL 32084
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How long have you been in your industry?

over 2 decades

Why did you choose your industry?

Stumbled upon it. Just needed money to pay bills.

Who are your typical clients?

We don’t have a typical client, very diverse group of people dine with us.

What do you like best about being in this industry?

Growing my staff by giving them the tools they need to exceed in whatever they working towards achieving.

What are common problems you see?

Increasing cost of labor, respect for the staff taking care of the guests

What advice/tips do you have for clients?

Be adventurous

When is your busy season?

November-January

What keeps you up at night?

Not making the correct decisions to further the business and thus hurting my team’s standard of living

How do you market yourself to grow/expand your business?

Through word of mouth

What advice would you give to someone thinking of getting into this business?

Invest time and then invest some more

What do you enjoy doing in your free time?

Spending time my family, working outside, visiting my friend’s bars and restaurants

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