Seth Anderson

How long have you been in your industry?

3 years

Why did you choose your industry?

I often say that I didn’t choose it, it chose me. Through a podcast I started in 2020, it led me down a road that connected me to a new group of people including artists who seemed to need some help.

Who are your typical clients?

Emerging artists looking to level up their music career.

What do you like best about being in this industry?

Helping artists figure out and work towards their next level.

What are common problems you see?

Scarcity mindset, lack of structure / very fractured eco-system, lack of working together towards the common good.

What advice/tips do you have for clients?

Be you!!

When is your busy season?

Fall

What keeps you up at night?

Driving revenue

How do you market yourself to grow/expand your business?

Social media, networking, traditional media

How involved are you in the community?

Music 4 mental health is a music series where we partner with local charities to drive awareness and raise funds.

What is your favorite not for profit or charity?

Alberta adolescent recovery center

What advice would you give to someone thinking of getting into this business?

What’s your offer?

What do you enjoy doing in your free time?

Being active – gym, hikes, sports, being with my kids.