Executive Highlight

Amos Angelovici

CEO, AdSwapper Inc

Amos Angelovici
Business Founded
2016
Address
1601 S Providence Rd, Columbia, MO 65211
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How long have you been in your industry?

8

Why did you choose your industry?

The variety of businesses, technologies and people I meet

Who are your typical clients?

Service providers in the Home Improvement, Insurance and Finance verticals that are looking for new leads to grow their businessWebsite content publishers in the Home Improvement, Insurance and Finance verticals that are looking for new monetization channels

What do you like best about being in this industry?

The never ending innovation

What are common problems you see?

Content publishers spend a lot of effort in acquiring users and providing them with premium content, however are unable to directly monetize the leads that are generated by these users and are left with selling the user traffic for a much lower payout

What advice/tips do you have for clients?

Make sure to connect with brands that recognize and value your specific readership

When is your busy season?

Round year

How do you market yourself to grow/expand your business?

Email reach out to potential clientsIndustry conferencesAffiliates

What advice would you give to someone thinking of getting into this business?

Understand you added value and role in the value chain

What do you enjoy doing in your free time?

Playing Call of Duty

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